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Strategic Merchant Network
Mall Networks maintains relationships with over 500 leading online merchants, including world-class merchants such as eBay, Expedia, Best Buy, Staples, Macy's, and Sears. Mall Networks has not only secured the top merchants, but also has integrated many merchants that are rarely or never available elsewhere.
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- Increased member engagement with personalized online shopping experience
- Increased customer shopping activity with compelling offers and rebates for customers
- Complete tracking, reporting, and auditability of online behavior and transactions
- Turn-key, on-demand online mall solution
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Mall Networks aggregates over 20 million products from over 500 online merchants, across all 20+ of the major online shopping categories. Compared with other solutions that offer out of date products from obscure retailers, consumers can purchase the same products from the same merchants that they already have relationships with, but can do so with greater ease of use and increased value.
Compelling Rebates and Rewards
Mall Networks offers best-in-class merchant-funded commission rates combined with a rich variety of superior offers from merchants ranging from free shipping, percentages off, free items over certain price levels, and many others.
Mall Networks is able to secure terrific commission rates and special offers due to (1) superior and growing purchasing power, now representing 25 million consumers across a wide range of demographics and very different loyalty and affinity programs and (2) a dedicated merchant management team with longstanding, strategic merchant relationships. The team at Mall Networks pioneered the regular updating of valuable offers on the website and in a previous company was the first major loyalty site to institute a policy of refreshing deals every business day.
Self-Learning Personalization and Dynamic Content
Consumers are presented with the most relevant merchants and offers based on their profile and their shopping history. Mall Networks self-learning personalization engine ensures that all offers are targeted and relevant for each user based on their profile, their shopping history, and based on their similarity to other shoppers. As consumers shop online, the recommendations continue to improve.
Advanced Cross-Merchant Search and Browse
From a single search box, consumers can search across merchants and receive the most relevant merchants, offers, and products. In addition, Mall Networks maintains a rich taxonomy of categories and category pages. Users may navigate directly to a category page to see the recommended and featured merchants, products, and offers for that category.
Personalized, Multi-channel Marketing
Mall Networks email marketing module enables building and executing personalized email marketing campaigns to increase first time visitors. In addition, users receive confirmation emails after transactions and welcome emails when registering for the program to reinforce desired behavior and encourage repeat visitors. Welcome emails are automatically sent for first time visitors and Confirmation Emails are sent to consumers with each transaction to confirm what was purchased and report on the rewards that have been earned.
Flexible Experience and Business Rules
Clients can leverage the power and flexibility of Mall Networks Loyalty Shopping Platform to enforce business rules and employ consumer and brand segmentation. The Online Mall is seamlessly blended from a branding and user experience standpoint and clients can control business rules such as rewards currencies, rebate percentages, layouts, and merchant preferences. Each client can have multiple Brand or Segment Sites which are personalized to particular user segments like Small Business and may have different branding, rewards currencies, rebates, and overall experiences.
Tracking and End-to-End Reconciliation
The Platform monitors and tracks consumer behavior, analyzing all clicks, tracking transactions done online and in-store, calculating commissions and rewards, and reconciling all payments from merchants. This full end-to-end reconciliation from page view to click to transaction to payment not only ensures that each user receives the rewards they expected and earned, but also that there is full auditability. The rewards calculation can be tracked by Mall Networks Points Bank or may be integrated with the clients' points bank.
Mall Networks manages the entire set of back office processes and offers clients guaranteed payment for transactions, regardless of when merchants actually pay commissions. In addition, the entire back office process is further streamlined by providing a single contract point for merchants.
Closed Loop Reporting and Analytics
All transaction and rewards data is tracked and reported through a client portal for 24/7 availability. This rich set of data not only provides a full closed-loop solution from marketing to commerce to reporting, but also allows rich insights into consumer behavior and targeting.
Managed Services Delivery Aligned with Client Success
Mall Networks business model is based on client success. The performance marketing model aligns the success of the loyalty shopping programs and creates a true client partnership. To support this, all of Mall Networks solutions are delivered as managed services to combine client control with low TCO. The on-demand solutions offer full turnkey IT operations, content management services, and merchant services. Mall Networks' account management team focuses on data-driven optimization of the program and the marketing services support the client's efforts to market to their consumers.
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