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Mall Networks Receives 2008 CRM Excellence Award from Customer Interaction Solutions Magazine


Loyalty Shopping Solutions Singled Out for Helping Clients Improve Customer Loyalty


LEXINGTON, Mass. - April 10, 2008 - - Mall Networks announced today that Technology Marketing Corporation (TMC)'s Customer Interaction Solutions® magazine (www.cismag.com) has named Mall Networks' Loyalty Shopping Suite as a recipient of a 2008 CRM Excellence Award. Customer Interaction Solutions has been the premier publication in the CRM, call center and teleservices industries since 1982.

"We are thrilled that the Mall Networks Loyalty Shopping Suite was selected by TMC Customer Interaction Solutions magazine as a recipient of its 2008 CRM Excellence Award," said Marc Caltabiano, vice president of marketing at Mall Networks. "It's an honor to be in the company of other prestigious winners and get further validation of the effectiveness of Mall Networks' solutions in providing an innovative way for organizations to increase revenue and customer engagement through multi-channel loyalty shopping."

"Mall Networks has demonstrated to the editors of Customer Interaction Solutions that their products and services have substantially improved the processes of their clients' businesses by streamlining and facilitating the flow of information needed for companies to retain their most precious asset...their customers," said Nadji Tehrani, founder and chairman of TMC, publishers of Customer Interaction Solutions.

Mall Networks has forged strategic relationships with the more than 700 leading merchants in order to deliver a personalized, compelling shopping experience for consumers that drive key loyalty metrics such as engagement and spend. Customers may shop through Mall Networks' multi-channel shopping solutions online, in-store, or through catalogs and take advantage of special offers and earn rewards every time they shop at leading merchants such as eBay, Expedia, Best Buy, Staples, Apple, and Sears .

The Ninth Annual CRM Excellence Award winners have been chosen on the basis of their product or service's ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire lifetime of the customer. The CRM Excellence Award is based on hard data: facts and numbers demonstrating the improvements that the winner's product has made in a client's business.

The CRM Excellence Award winners for 2008 can be found in the May and June issues of Customer Interaction Solutions magazine.

About Mall Networks
Mall Networks is the leading provider of merchant-funded loyalty shopping solutions that increase revenue, strengthen customer loyalty, and improve member engagement for a range of industries including financial services, card issuers, airline and hospitality, affinity organizations and loyalty programs. Featuring an integrated network of more than 700 world-class online and bricks-and-mortar merchants, Mall Networks' multi-channel shopping solutions and flexible, on-demand platform power personalized online and in-store shopping programs for more than 30 million consumers. Industry leaders including JPMorgan Chase, Upromise, Verizon, Shop.org, Spirit Airlines, Virgin, and NASCAR rely on Mall Networks to build loyal, profitable customer relationships. Mall Networks is headquartered in Lexington, Mass. For more information, visit www.mallnetworks.com.

About Customer Interaction Solutions
Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visit www.cismag.com.

About TMC
Technology Marketing Corporation (TMC) is an integrated global media company helping our clients build communities in print, in-person and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, and IMS Magazine. TMCnet, TMC's Web site, is the leading source of news and articles for the communications and technology industries. According to Quantcast*, TMCnet reaches nearly one million U.S. unique visitors each month. TMCnet serves as many as three million unique visitors globally each month according to Webtrends. TMC is also the first publisher to test new products in its own on-site laboratories, TMC Labs. In addition, TMC produces INTERNET TELEPHONY Conference & EXPO, and Call Center 2.0 Conference. (*Quantcast is an independent Web site that monitors U.S. Web traffic)

For more information about TMC, visit www.tmcnet.com.

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Press Contact:

Amy Paladino
PalPR
amypal@comcast.net
781.772.1005

TMC Contact:

Jan Pierret
TMC
203-852-6800 ext. 228
jpierret@tmcnet.com







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