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CyberMonday.com Readies for Holidays with New Features Including Weekly Emails and RSS Feeds
--Shop.org partners with Mall Networks to power enhanced site--
Washington, November 9, 2007—As the holiday season begins to step into high gear, Shop.org has enhanced its shopping website, www.CyberMonday.com, to include a variety of new features that help consumers find the best holiday deals on the web. CyberMonday.com launched in November 2006 as a one-stop shop for consumers looking for the best online holiday promotions.
On the site, more than 500 retailers have come together to feature hundreds of promotions that encourage shoppers to point and click their way through the holiday shopping season. Though Cyber Monday, the Monday after Thanksgiving, is still two weeks away, CyberMonday.com has launched for the holiday season with a variety of special promotions and exclusive offers on the site.
This year’s new features include:
- An option for shoppers to sign up to receive the best offers from retailers via email every Monday
- RSS feeds that provide up-to-the-minute updates on deals, discounts and promotions
- Dedicated pages highlighting retailers with free shipping offers, gift cards, and a holiday-themed page
- A home page featuring hot holiday products and category-specific pages for quick shopping.
- Product search capabilities allowing shoppers to search more than 15,000,000 product SKUs.
- In its first two weeks of operation last year, CyberMonday.com was visited by more than 500,000 consumers, according to Mall Networks, which powers the site. Traffic to the site was so substantial on Cyber Monday 2006 that Mall Networks has dramatically increased capacity for the site this year.
In addition to providing consumers with a one-stop shop for online deals during the holiday season, CyberMonday.com was launched to raise money for a scholarship fund in memory of former Shop.org Vice President Ray Greenly. When shoppers make a purchase through the website, retailers provide a percentage of that sale to Shop.org. To date, more than $100,000 has been raised for the Ray M. Greenly Scholarship Fund, which helps students pursuing careers in eCommerce.
CyberMonday.com was honored in September 2007 with two Standard of Excellence WebAwards from the Web Marketing Association.
Shop.org is the network for retailers online. It's where the best retail minds come together to gain the insight, knowledge and intelligence to make smarter, more informed decisions in the evolving world of the Internet and multichannel retailing. Shop.org programs and activities include benchmarking research, events and networking communities. Founded in 1996, Shop.org became a division of the National Retail Federation in January 2001.
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